Liquona are pleased to be working with MET FRIENDLY. This video production aimed to show how MET FRIENDLY work as an organisation to protect the police force.
About Met Friendly:
The Metropolitan police have been keeping London safe for nearly 200 years, Met Friendly has been protecting the police family for over 125 years.
Met Friendly is an organisation aiming to give members of the police family an opportunity to provide for their future financial security through education, information and fair value products.
The profits are not paid to shareholders but distributed to members or reinvested for their benefit.
The aim:
To create a short video to sum up what Met Friendly do as an organisation. To show that Met friendly are knowledge about the financial security for members of the police and their family.
Why video:
We felt a short video was best for this brief, the aim was to create a concise and punchy explainer film that engages the viewer, demonstrates what the society stands for and the kind of products they provide.
We aimed for the film to have a warm and conversational feel as well as to be informative about the service.